Client List

Technology Executives Club

We were introduced to Alex Jarett of the Technology Executives Club via Lou Friedmann of optionsXpress.

After talking to Alex we determined it was time to bite the bullet and start preparing the TEC site for better growth. Our first steps included detaching all the pages from their Front Page templates, renaming the static HTML pages to PHP and inserting server-side includes.

Eventually, we will port the site to XHTML/CSS for rendering the pages.

Work Performed

  • Site rearchitecture from FrontPage/templates to PHP pages using server side includes
  • Search engine optimization
  • Site conversion analysis and usability review

Results

  • Online newsletter subscription rate increased 300% in first month

A big part of our vision at the Technology Executives Club is to create an online forum which will allow us to extend our brand from the quality events we're known for to a similar service online. We evaluated a number of excellent development teams but most of them were priced for much larger companies, forcing us to wait on many of our online initiatives. We were thrilled to learn that Eric and the team at cre8 were dedicated to helping small companies like ours create a world class forum at a price we could afford.

The initial part of the project has gone so smoothly and quickly that I now have the confidence that we'll be able to provide our members with the the online services they need. In a short time cre8 has already earned a valuable spot on our team and I would highly recommend them!"

Alex Jarett, Founder & President,
Technology Executives Club