Design

At cre8 we don’t wear black berets. We believe design should be beautiful and help you achieve your goals.

Choose cre8 to design your site, your campaign or your logo and get a team dedicated to conveying your message, building and upholding your brand and helping you sell you or your product with images that WORK.

Work with us to design:

Websites that are beautiful, accessible and goal driven.
Online banners that cut through visual clutter.
Email advertising that tells your message and skips through spam blockers.
Print collateral that keeps you on clients minds (in a good way).
Educational materials that layout complex ideas in ways easy to understand.
Corporate reports that enhance your reputation.
Memorable logos that help build your brand.

Are you ready to cre8? Contact us.

Email Marketing

Introducing cre8 ocho™. The easy way to create and deliver email marketing campaigns. Email marketing is one of the most cost-effective and best ways to keep your brand and products fresh in your customers’ minds. By sending well-targeted permission-based email communications, you’ll let them know what you’re about and what you have to offer on a regular basis. Using cre8’s email marketing service, ocho, creating effective email campaigns is easier than ever.

Never touch a spreadsheet again

ocho automatically handles all new signups, unsubscribes, bounces and even spam complaints for you behind the scenes. Keep the spam police away without having to think about it.

Target groups of subscribers and make it personal

You can easily extend your lists to capture anything and everything about your subscribers. Whether it’s address, phone number or favorite color. Not only that, but you can easily personalize your emails with any of the custom data you’ve captured.

Compare campaigns and spot trends

Statistics like open and click rates are useful for each campaign, but it’s when you start comparing results over time the data really shines. By looking at trends, our compare campaigns report makes it easy to see exactly what is and isn’t working in the emails you send.

Only Pay When You Send

We don’t charge signup or monthly fees, you only pay when you send to more than 5 people. $8 per email + $0.02 per recipient. So, if you were sending to a list of 5,000 people, it would cost you $108.

Ready to Start Emailing?

Web Application Development

cre8 also provides web application development services. We can supplement your in-house development team or act as your virtual IT staff like we do for many of our clients.

We have developers versed in .net, PHP and Rails, so we have you covered.

Accessibility

Our experience with government agencies and universities keeps accessibility a priority with our projects. In many ways, development best-practices for SEO overlap with accessibility standards, as we like to point out that Google is the biggest blind user on the web.

We provide accessibility and usability testing for web sites and web applications to ensure that they adhere to Section 508 requirements.

Social Architecture

A lot is changing up in the intertubes. You can no longer confine your firm’s image to your website. Customers (and former customers) are taking the conversation back to their pad. Let’s face it. You don’t like it, its a loss of control. Right now, the best thing you can do as a business owner is to follow your customers and hear them out. Make places for them speak out on their, neutral, turf.

Whether its Facebook pages, local search listings like Yelp, Google Local or Yahoo local, we can help architect your presence. With that, we’ll craft a content distribution strategy and communication guidelines so you can keep your finger on the social pulse.

User Experience & Information Architecture

This… is our speciality. We’ve been building websites for over a decade. Websites for startups, billion dollar companies and government agencies. We’ve learned a thing or two along the way, and have established some effective processes that are effective in agile and not-so-agile environments. Some of the deliverables include:

Persona Development
Content Inventories
Analytics
User Surveys
Use Case Development
Site Mapping
Wireframing
Prototyping

Content Management Systems

If you find yourself repeating the same tasks, copying content from one area to another on your website, perhaps a content management system (CMS) is for you. After working with a number of systems, we’ve settled upon the ExpressionEngine system. It offers the best blend of user-friendly functionality for the end user (you), and a flexible enough backend for us to make the website look good, be search engine optimized and generate clean code.

Search Engine Optimization

Do your web designers and architects, copywriters and coders consider Search Engine Optimization (SEO) when they build your site? They should.

Partner with a company that builds SEO into your site from the ground up. Let us help you:

Optimize site architecture and design to make sure your key selling points are referred to in a way that brings you points in Google’s indexing.
Create clear, readable copy that conveys what sets your brand apart while building in opportunities for SEO.
Code pages with a deep respect for best practices that can build your brand, get you noticed in search results, and move you up the rankings.

Entrust the design and development of your site to cre8 and you get a full team of SEO experts who all understand how design, copy and code work together to improve your search engine rankings. Contact us now for an estimate.

Already built your site? Get in touch with us today, we can help you identify your SEO weak points and find new opportunities.

Copywriting

Maximize your message. Partner with cre8 and work with a team of copy writers who know how to get your point across. Are you looking to inform, educate, sell yourself, your company or your product?

cre8 can help you:

Craft your message in clear concise language for web campaigns or print initiatives.
Build search engine optimization (SEO) into all of your online marketing.
Convey complex information for education or marketing purposes.
Speak your audiences’ languages (we are fluent in geek: medical, technical, scientific and trader speak).

Translate your message into language that moves your audience. Contact us.

Web Analytics

What about good old-fashioned "hits"?
Times have changed in measuring website performance. If you're still just tracking "hits" on your website, you owe it to yourself to start looking at where visitors are coming from and where they're abandoning your website.

Have you identified your conversion triggers for your website, i.e. registering for a newsletter, requesting a quote or making a purchase? We like to keep score around here and these are the things we keep track of when making changes to your website.

Getting Started
If you're not currently using web analytics on your website, you're only seeing a part of the story.

Often, before getting analysis software, our clients would invest a lot of time deciding what links and images should go on their homepage. We'd argue back and forth, basing our reasoning on personal opinion or heresy.

But after we flip on an overlay screen generated by collected statistics, the clients could see as plain as day what users were clicking on from their homepage. They'd find that the large rights-managed picture of the smiling woman wasn't getting any clicks, but the small text link in the corner labeled "download now" was.

Stop the Hemorrhaging
Once you start ...

Tracking what's getting clicked on
What sites people are coming from
What keywords drove them to your site
What your entry pages are (its not always your homepage!)
Where visitors are bailing (exit points)

you can begin to stop the hemorrhaging of visitors.

Action Steps
What can you do with your newly found information?

Try A/B testing with images and copy on your site. Do text links get clicked on more or images?
Do words like Free, Download, Try or Buy work better? Is one search engine sending you more traffic than another?
Does another site have an article or a positive review of your service linking to you?
Are visitors coming in a side-door to your site via a keyword search?
If so, does the page have enough information to keep the visitor on your site and guide them to the next step of your buying process (register, sign up for newsletter, contact, etc)?
Are visitors bailing on key pages? Can they be redesigned or refocused to keep the visitors on track?

Selecting a System

Through our relationships with established analytics providers, our clients receive special discounted pricing.

WebTrends
The new release of WebTrends 7 makes it faster and easier for business users to zero in on the data they need to find actionable answers quickly.

ClickTracks
We've used larger applications such as Hitbox in corporate environments but still like and recommend ClickTracks. For a little insight on the brains behind the company, read our interview with their CEO, John Marshall.

Google Analytics
We have set up a couple sites of ours to use this platform and feel that it meets the basic requirements to keep our clients informed on what visitors are doing on their sites.
Learn more about Google Analytics